In The News

Paragon City Center 12 to Celebrate Cinderella Opening With Red Carpet Shoe Drive

By Laura Faison on Mar 09, 2015

(Newport News, VA; March 4, 2015) – Paragon City Center 12 is rolling out the red carpet for a princess extravaganza in celebration of the upcoming March 13th wide release of CINDERELLA, a PG rated live-action retelling of the classic fairy tale about a servant step-daughter who wins the heart of a prince.  In addition, to the delight of FROZEN fans everywhere, Princesses Elsa and Anna will return to the big screen in FROZEN FEVER, an animated 7 minute short film that will debut with CINDERELLA.

The free fairytale excitement taking Paragonplace at Paragon City Center 12 on March 13 – 15, includes:

  • ‘Meet the Princesses’ (3/13 from 5-8 PM) and (3/14 from 11 AM-8 PM); Meet WVEC Channel 13 reporters Janet Roach and Ashley Smith on 3/14 from 4 PM – 6 PM.
  • FROZEN freeze dances (3/13 from 5-8 PM) and (3/14 from 11 AM – 8 PM).
  • Princess themed Face painting (3/13 from 5-8 PM) and (3/14 and 3/15 from noon-5 PM).
  • Contests (Children’s coloring and Disney trivia) with the opportunity to win awesome prizes.

Movie tickets are sold separately and are available at the box office or online at

In addition, Paragon has teamed up with several local charities to roll out a Red Carpet Shoe Drive in keeping with the CINDERELLA spirit. Theatergoers can participate by donating new or gently worn shoes to benefit Goodwill, Girl’s Inc. and the Girl’s Scouts of America.  Those who make a donation will receive a free raffle ticket for each pair; the winner will be selected at 7 PM on 3/15 and will win a Paragon Theaters Night at the Movies certificate.

To view showtimes and purchase CINDERELLA tickets, and for additional details on this event, visit or stop by the box office. Paragon City Center 12 is located at 11810 Fountain Way in Newport News. Phone (757) 525-9898.


Press Contact:  Laura Lansburgh;


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